This is where we find out all about your business, your values and aims, a little bit about your competition and a whole lot about your ideal clients. This is the foundation that ensures your branding is truly strategic and will set you apart in your industry.
We’ll get together, either virtually or in real life over a coffee, and discuss your completed questionnaire. We’ll make sure we’re crystal clear about your brand, your industry and the direction you want to take your brand.
We’ll create a board full of curated images, colours and font styles that sum up the visual personality of your brand, this will be referred back to when creating elements of your brand to ensure your whole brand is strategic, beautiful and cohesive.
Using the feedback we have gained from the initial discovery questionnaire, we will create 3 bespoke logo concepts which we feel would be ideal for your brand.
Your choice of logo from a selection of 3 bespoke concepts. This will be subject to 2 rounds of refinements.
An alternative arrangement of your primary logo, that can be used across different types of media to add variety to your brand.
Another simpler, circular or square arrangement of your logo that can be used as a favicon, watermark, stamp or social media icon.
Our recommendations for a colour palette to ensure your brand is cohesive and recognisable.
Our font recommendations for you to use throughout your marketing to ensure your message remains on brand.
This document will contain all your logo variations, colour palette and font choices as an easy to reference style sheet.